Monday, January 18, 2016

Hotels with unique concepts

It’s the 21st century and people presume everything and anything different or unique that could be done has already been done and achieved. Well, the Hotel industry doesn’t believe in this philosophy for sure. There are hotels all over the world which are coming up with new concepts almost every day to provide the best of amenities possible to its guests. Hence, I feel they believe a mention for maintaining their uniqueness and thinking out-of-the box concepts even in this 21st century, highly competitive world.

• Marina Bay Sands in Singapore with its unique design and 2560 rooms, has become one of Singapore’s iconic buildings. The hotel offers separate amenities for business and leisure traveler. There are 32 food and beverage options, including 14 fine dining restaurants and 18 casual dining establishments. The hotel also houses the world’s 2nd most expensive casino.

• Burj-Al-Arab, Dubai is an icon of modern architecture and classic design, on a man-made island of the mainland Dubai. The hotel has the highest tennis court in the world which also doubles up as a helipad. It is graded as a 7 star all-suite hotel with 202 duplex suites. The hotel amenities include chauffer driven Rolls Royce for personal outings and access to the artificial Majles Al Bahar beach.

• Tron themed ice hotel in Jukkasjarvi, Sweden was inspired by an eye popping nightclub depicted in Tron. Two British sci-fi fans Ben Rousseau and architect Ian Douglas-Jones built a Tron-themed hotel suite entirely from ice and snow. The entire hotel is made up of ice, including the bed. Every November, ice from the frozen Torne river is fused with snow to remake the hotel – new themed suites are designed every year.

• Atlantis Hotel in Bahamas is located in one of the most preferred exotic holiday destinations. The resort has 6 different towers housing 11 different kinds of suites. Each suite has a different theme. The resort also has a casino, water park and fantasy camp for children.

• Emirates Palace Hotel, Abu Dhabi (on a man-made island) stands as one of the icons in the area. The hotel’s main theme is based on the royal palaces of the Arab royal families. The hotel has 394 rooms in different categories. The 4 royal Khaleej suites have their own reception and give private access to the beach. This hotel has the world’s first and only gold dispensing ATM machine.

• WhitePod, Betraye, Switzerland is located amongst Swiss Alps, this resort has 5 domed shaped structures, each 8 feet high. The resort has 24 rooms with luxurious amenities and limited electricity, and plumbing lines. It is located at a height of 5600 feet and is accessible only by ski or by foot.

• Conrad Rangali Islands, Maldives is set on a private island in the middle of the Indian Ocean. The hotel has water villas, beach villas, and water spa villas, with the facility for specialized treatments. Itahaa undersea restaurant is the world’s first and only undersea all glass restaurant.

• Treehotel, Harads, Sweden is a compound of four individual tree houses built among the native pines of the Lulea River Valley. Each tree house has been distinctively designed by a different architect and includes visually exquisite elements, such as a rope bridge entryway, a bright red exterior and a mirrored fa├žade.

• Armani Hotel, Dubai located in world’s tallest man-made structure, the Burj Khalifa Tower. The hotel has 160 guest rooms including its suites located on the 38th and 39th floor. The hotel has been designed and styled by renowned designer Georgio Armani.

In the end, I would like to encourage the mankind to take inspiration from the hotel industry and try to be as unique as you can. After all, “You are one of a kind and unique. Never forget that.”

- Ms. Bindu Menon
  Senior Faculty, INLEAD

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