INLEAD conducted an Industry Expert Session on 14th
June for its Event Management students of April’12 and October’11 batches. The
Session was conducted by Mr. Bryan Furtado, Group Head – Projects, Seventy
Event Media Group. Mr. Bryan Furtado has over 10 years of expertise in the
events industry, both at the national and international level. He has worked
with BBC (British Broadcasting Corporation) and has conceptualized the entire
Dubai Shopping Festival along with the Dubai Government. In India he has worked
along with channel V and for the past five years is continuously heading the
organization team for Goa Festival. He has a specialized skill set in conceptualization
and handling the creative part of luxury and lifestyle events.
Topic of the session was Career Opportunities in Events Industry. The session helped students to understand
that Event Managers can only succeed in their profession if they have an open
vision. An Event Manager should not have any kind of limitation in their mind's
eye or they might lose the plot. They have to be liberal in their approach and
should take NO for an answer. They should be able to handle any crisis well (it
can come only through experience) because eventually event managers are called
as crisis managers. Mr. Bryan Furtado has mainly handled luxury and lifestyle
accounts and has showcased some of his remarkable work to our students which
helped them to understand the tremendous scope available in the events
industry.
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