Management Student: LEAD Activity - War of Words

As a part of LEAD module INLEAD conducted an activity for its April 2012 Batch – War of Words. As the name sounds it was a debate competition, where students from all the programs of April 2012 batch had participated. They were all pumped up to do well and were ready with their armory (of Strong Points and facts & Figures). Student’s excitement levels were really soaring; we were glad that we had conducted just WAR OF WORDS and not the WAR OF ARROWS.

The activity was meticulously planned by our LEAD Faculty Ms. Priya Mehta. Students were given topics related to their specific industry domain. Groups were made to talk on For the Motion and Against the Motion. All the students had come up with some strong points and all the points were backed up by concrete facts and figures. Once the speech was over then the 2^nd hurdle for them was to face some hard-hitting questions from the rebuttal panel and as well as from the audience. All in all the activity was lot of fun and overall students had made it quite successful.

It was a closely fought competition and all the students had performed exceptionally well but in the end judges had to decide 1 winner. Students were majorly tested on Language proficiency, presence of mind, communication skills, Question Handling and Audience Connect.

Winners of the competition:-

·      Syed Imran Ali (HCA Batch) – Winner

·      Anjul Garg (Marketing Batch) – 1^st Runner up 

·      Abhishek Bhandari (HCA Batch) – 2^nd Runner up

Career Counseling: Industry Visit - 10th Infra Education Fair

INLEAD conducted an industry visit to 10^th Infra Educa Fair held at Pragati Maidan for its Marketing Students on June 23, 2012. Students were accompanied by one of the marketing faculties at INLEAD, Mr. Mohammed Amir. The sole purpose of industry visit is to give the students the hands on experience or the exposure about the industry in which they aspire, to turn out to be the future leaders. It gives a complete perspective to them about the corporate dynamics of the entire industry. In simple terms they are exposed to the real world, which will ultimately help them to come out as better professionals.

Through the education fair the students were exposed to the marketing practices adopted by the educational institutes with reference to courses like B. Tech, MBA, PGDM, Hotel Management, Nursing etc. They also observed the utilization of marketing tools like ambience, counseling skills, stall set-up, literature of various institutes and did a comparative analysis of it. They also analyzed the footfall of the students with respect to the courses being marketed like: B.Tech, PGDM, MBA, BSc Nursing, Hotel Management etc.    

Event Management: Industry Visit - Kingdom of Dreams (June 2012 EMPR Batch)

The Training and Placement Cell of INLEAD organised an industrial visit to Kingdom of Dreams on June 28^th, 2012 for EMPR students of June’12 batch. The students were accompanied by the one of the faculty at INLEAD, Mr. Sandeep Bhandari. The enticing and exquisite Kingdom of Dreams, in the heart of the “Millennium city” brings to life a vivid picture of India's art, culture, heritage, craft, cuisine and live art...all with the technological wizardry of today.On behalf of Kingdom of Dreams, a warm welcome was accorded by Mr. Rishabh Kumar, Floor Manager and Mr. Raj Kumar, Assistant Manager, Human Resource.

It was the first industry visit for the batch ever since the commencement of the session from 16^th June to give us a hands on experience as to what goes behind the working of one of the biggest entertainment extravaganza. The students were briefed about the sprawling setup at Kingdom of Dreams which included both Nautanki Mahal and Culture Gully. An elaborate culture, arts, craft and food boulevard, from visiting the backwaters of Kerala, savoring the taste buds in the royal nawab style in Lucknow, the statuesque beaches in Goa, an insight of the royal splendor of a Rajasthani Palace, the Mumbai local that rules the lives of major chunk of Mumbai, the live kitchens…..there’s so much you can look forward to at Culture Gully. In the Nautanki Mahal, the magic of Indian Cinema comes alive in a stunning, electrifying on-stage spectacle. It combines creativity and cutting edge technology to create an Entertainment Extravaganza which explodes our senses. The students had a glimpse of Jhumroo, an out and out musical comedy. Packed with 19 Bollywood retro songs, Jhumroo is a celebration of the spirit of Kishore Kumar, a legend who continues to charm the young and old alike. A brief visit to IIFA buzz café, a glamourous themed bollywood VIP lounge, added to the excitement.

The visit came to end with a lively interaction with Mr. Saurabh Kaushik, General Manager, Human Resource. He shared his experience at Kingdom of dreams and followed by a rapid fire round with students, asking questions as to what the students had learnt from the visit to Kingdom of Dreams. The students were also rewarded with gifts for the correct answers. The students had a great experience of learning at the hub of innovative and creative thinking.

Sanya Bajaj and Rashika Yadav

(Student, EMPR June’12)

Management Student: Workshop on Disaster Management - Dr. Shweta Sharma

Indian Institute of Learning and Advanced Development (INLEAD) in association with Safety Circle organized a First Aid and Life Support workshop for CorporateAdministration and Facility Management & Hospitality Operation Management students on 25th June 2012 at INLEAD Campus in Gurgaon. Workshop was conducted by Dr. Shweta Sharma, a certified instructor from National Safety Council, USA. Dr. Shweta Sharma had trained almost 15,000 people as of now and she had given workshops in some of the well-known organizations like Tata, Mitsibushi Motors, Vodafone, Ericsson, BPCL, HPCL, GAIL and Bina Refinery. Her area of expertise includes Emergency Response and Care, First Aid, Stress Management, Ergonomics and Postures.

The major purpose for such workshops is to prepare the students in case they encounter any natural or industry disaster like fire, flood, chemical spills, stampede or accidents. Workshop basically intends to familiarize the students with meaning, factors, significance, causes and effects of disasters.Workshop was largely about practical situations wherein topics like emergency action plan, basic life support, chocking, shock, sudden illness, bleeding and wound care, burns, serious injuries, poisoning, muscle injury, moving & rescuing the victim and stature drill was covered. It specifically highlights the essentials of disaster preparedness.

Event Management & Public Relation: Student Induction Program - June 2012 EMPR Batch

On 18th June 2012 INLEAD conducted the induction program of June 2012 batch for Events Management and Public Relations students. INLEAD proudly welcomes the batch of future Event Managers and the PR professionals. The Induction program began at 2 PM with Mr. Deepak Sharma giving an introduction about INLEAD and the experienced faculty members that are part of INLEAD. The Induction program provides an invaluable opportunity to the students to interact with each other and with the faculties to gain a perspective about student life at INLEAD. During the interactive session with the faculty member’s students showed an excited approach and were continuously asking their queries about the industry that soon they will be a part of and how the overall course module is structured.

In the coming two weeks students will go under orientation program where they will go through various sessions that will enable them to understand the rules & regulations and the grooming guidelines which are required to be followed by each and every individual. The session will also help them to learn about the different types of etiquette required in the corporate world that would help them to sustain a longer period of time in their particular industry domain. Students will also undergo through various activities which will bring all of them at the same level as they are from diverse backgrounds. These sessions and activities will enable these students to understand various buzzwords like adaptability, team work and time management.

Healthcare Administration: Industry Expert Session - Dr. Shashi Bhushan Gogia

INLEAD conducted an Industry Expert Session on 15th June for its Healthcare Administration students of April’12 batch. The Session was conducted by Dr. Shashi Bhushan Gogia – MS, MBBS (Chairperson of IMIA). Dr. Shashi Bhushan has done his Graduation and post graduation in general surgery from AIIMS , New Delhi. He is the Chairperson of IMIA working group on TeleHealth, Consultant to Ministry of Health & Family Welfare for EHealth and President of SATHI. Dr. Gogia has special interest in Plastic Surgery and Medical Informatics & Telemedicine.

Topic for the session was Insights– Healthcare Information Management Systems. The session was conducted by Dr. Shashi Bhushan Gogia on Hospital Management Information System (HMIS). Dr. Gogia had made the session pretty much informative and had enlightened our students with his I.T. experience in the Healthcare Industry. The session helped students to understand how HMIS can improve knowledge base of healthcare professionals in various sectors for example it can help in maintaining electronic records in the Medical Record Department of the hospital, it helps in simulation techniques as well. He laid stress on the fact that from an administrator's point of view, one should know the basics of IT, Networking and Connectivity. Dr. Bhushan described how India is slowly and gradually moving towards EMR (Electronic Medical Record) and EHR (Electronic Health Record).

Apart from the Medical Informatics, he also threw light on the concept of Telemedicine which is being taken up by doctors as an alternate source, to provide services to the remote areas of the country. According to him, by implementing the current standards in Information Technology and by applying the change management theory we can give a thrust to the Healthcare Information System. He also touched upon some points on cloud computing which is ultimately the future of Information Technology and can play a major role in the Healthcare Industry.

Event Management: Industry Expert Session - Mr. Bryan Furtado

INLEAD conducted an Industry Expert Session on 14^th June for its Event Management students of April’12 and October’11 batches. The Session was conducted by Mr. Bryan Furtado, Group Head – Projects, Seventy Event Media Group. Mr. Bryan Furtado has over 10 years of expertise in the events industry, both at the national and international level. He has worked with BBC (British Broadcasting Corporation) and has conceptualized the entire Dubai Shopping Festival along with the Dubai Government. In India he has worked along with channel V and for the past five years is continuously heading the organization team for Goa Festival. He has a specialized skill set in conceptualization and handling the creative part of luxury and lifestyle events.

Topic of the session was Career Opportunities in Events Industry. The session helped students to understand that Event Managers can only succeed in their profession if they have an open vision. An Event Manager should not have any kind of limitation in their mind's eye or they might lose the plot. They have to be liberal in their approach and should take NO for an answer. They should be able to handle any crisis well (it can come only through experience) because eventually event managers are called as crisis managers. Mr. Bryan Furtado has mainly handled luxury and lifestyle accounts and has showcased some of his remarkable work to our students which helped them to understand the tremendous scope available in the events industry. 

Management Student: Industry Expert Session - Mr. Anil Yadav

INLEAD conducted an Industry Expert Session on 12^th June for its Corporate Administration & Facility Management and Hospitality Operations Management students of April’12 and October’11 batches. The Session was conducted by Mr. Anil Yadav, Head – Operations, Real Estate & Facility Management at Eight Management Services. Mr. Anil Yadav has previously worked with some of the reputed Multi National companies like HCL, Philips and Samsung.

Topic of the session was DifferentAspects of Facility Management and Career Opportunities in the FM Industry. The session started with general introduction of FM industry and what are the technical and the soft services aspects of any Facility Management company. Mr. Anil Yadav had made the session very much interactive and had tried to impart the ground realities to the students. His main focus was to showcase the practicalities of the Facility industry and not to put any stress on bookish knowledge. The session helped students to learn about important departments of any organization that a Facility Manger has to handle Vis-à-vis Transport, Food and Beverage, Housekeeping and Security. On being asked by certain female students about their scope in the facility industry; to which he had categorically said that there is no gender biasness in the industry and the only requirement is that the female employees need to give their full commitment towards the job and should not give the importance to their watches as it is not a 9 to 5 job.

    

He also threw light on standards for Waste Management, Utility Management and Space Management. He laid stress on the facts about the immense opportunities that are available in the facility industry and a fresher should have the right kind of attitude to build an illustrious career out of this field. According to Mr. Anil, for a fresher to succeed in the industry he should have a practical and a proactive approach to any situation and should be able to provide some cost effective measures to the organization. He cannot be a soft spoken personality and should have the capability to handle situations tactfully. 

Hospital Management: Industry Visit - Pushpanjali Crosslay Hospital

On 8^th June 2012 INLEAD conducted an Industry visit to Pushpanjali Crosslay Hospital for its Healthcare Administration students. The visit was intended to give a practical and theoretical exposure of the Blood Bank Services in the hospitals. Dr Anupam Chabbra, HOD of the Blood Bank department at Pushpanjali Crosslay Hospital had shared his expertise with the students and gave a detailed tour to the students. The industry exposure helped students to get a clear idea of the functioning of the department, equipment required, staffing pattern, planning considerations & the role of a manager in the blood bank. 

Pushpanjali Crosslay Hospital is located in Vaishali, Sector 1 – Ghaziabad. It is a tertiary care facility which has been designed to serve the medical needs of the nation and beyond. It offers an unparalleled spectrum of preventive, diagnostic and treatment alternatives with follow-up care in virtually all medical specialties.

Management Student: LEAD Activity - Golden Gate

In INLEAD Leadership, Education and Abilities Development or LEAD certification is awarded to students to bridge the gap between campus life and corporate life. This certification basically helps a student to build up on current personality, communication skills, grooming standards and developing the right attitude towards leading and working in a team.

The LEAD module is planned for all the programs which are offered at INLEAD and under this module several activities are held at regular intervals. On June 1st 2012 INLEAD conducted a LEAD activity Golden Gate for the April 2012 batch.  The purpose of such activities is that students from different programs can all come under one roof for few hours and along with the enjoyment can also gain some important learning’s from the activity. In Golden Gate activity participants have to use scrap and other resources to form a bridge. The bridge was then analyzed on three parameters strength, length and height.

The activity was started by dividing the participants in teams. Each team had a time limit of 45 minutes in which they had to use scrap and other resources to the best of their imagination and made a bridge that can be tested on strength, length and height.

At the end of the activity our faculty Ms. Priya Mehta who had meticulously designed this activity said “activity was full of energy & enthusiasm which helped participants to focus on collaboration & Team Work while having fun. It also highlighted the importance of planning and showcased creative skills during the performance. In this activity participants were able to understand the importance of Time Management and how to make best use of Scrap or in other words resource planning.” 

Event Management: Industry Expert Session - Mr. Amit Arora

INLEAD conducted an Industry Expert Session on 31st May for the Events Management students of April’12 and October’11 batches. The Session was conducted by Mr. Amit Arora, Manager- Marketing at TAM Media Research.Mr. Amit Arora has earlier worked with some reputed organizations like Ganex India Marketing Pvt. limited, The Helping Hand - Program Partner ICTRC and Telemarketing at Qualified Learning Systems.He has specialization in ATL/BTL activities, Account Management, Customer Relations, Internal and External communications and is an expert on TRP's.

Topic for the session was Television Audience Measurement. The session helped students to understand the methodology used by TAM Media Research for audience measurement of television and radio in the form of TRP's. He shared that there is a nine step procedure which is being used to select the households to install the TVM5 meter which then sends the data back to TAM Media Research for the viewership analysis. Currently there are 8165 TVM5 meters located in urban class 1 towns which are 162 in total.

Once the data being collected, then it is analyzed at the backend and a report is generated. This report contains viewership analysis of the content of different broadcasters which then help broadcasters to understand viewership and this helps them to review their content from time to time. The report also helps advertisers to make an effective media plan for their clients as they come to know about the programs which are doing well on television. 

Healthcare Administration: Industry Expert Session - Dr. Parveen Gulati

INLEAD conducted an Industry Expert Session on 23rd May for its Healthcare Administration students of April’12 batch. The Session was conducted by Dr. Parveen Gulati, MD – FIMSA and Member Governing Council & Director Imaging, Pushpanjali Crosslay Hospital.

Dr. Parveen Gulati presently is running three successful diagnostic centers – Organ Imaging Research Centre in South Delhi, Clinical Diagnostic Centre in East Delhi and Escorts VGS MRI centre, Faridabad. All the three centers are interconnected with Teleradiology to maintain the imaging and interpretation quality.
Dr. Parveen Gulati is also an active member of number of professional organizations which include - International Society of MR in medicine (ISMRM), Radiological society of North America [RSNA] and Delhi Medical Association.

 Topic for the session was Radiology Services. The session helped students to learn about the basic concepts of Radiology and how the new technology has helped it evolved in the two decades. He stressed on the point that presently the scope of radiology is not just limited to X-Rays; it now also includes much more modalities like MRI (Magnetic Resonance Imaging), CT scan (Computed Tomography), Nuclear Medicine (Using of Radio Isotopes) and DXA (Dual X-ray).

He also threw light on the legalities that are involved with these devices, what are the different certifications that are need to be taken care of by the administrator before the installation of the devices and how he has to monitor that proper tests are conducted during the installation and proper precautionary measures are taken care of before they are open for the general public. 

Event Management: Industry Visit - Kingdom Of dreams

INLEAD is always being known to bridge the gap between theoretical knowledge and the practical knowledge. To survive in this competitive world, it is important that one should understand the ground realities of their respective domain. With this scenario in mind INLEAD had always send students to the industry visits of their respective domains.

On 21^st May 2012 INLEAD conducted an Industry visit to Kingdom of Dreams for its Events Management students. The visit to Kingdom Of Dreams was once in a life time opportunity for the students of INLEAD Gurgaon. The visit helped students to understand the insights of Nautanki Mahal, Culture Gully and Showshaa theatre. It also helped students to learn about various aspects of assembly.

Kingdom of Dreams is the ultimate entertainment and leisure destination. The company behind the lofty project of `KINGDOM OF DREAMS` is the 'GREAT INDIA NAUTANKI COMPANY' (GINC). GINC is a combined venture of Wizcraft International Entertainment Pvt. Ltd., Apra Group of Companies and Raghbeer Group of Companies. This fabulous Kingdom brings to life a blend of Indian art, culture, heritage, craft, cuisine and performing arts...all with the technological wizardry of today.

Event Management: Industry Expert session - Mr. Shariq Khan

INLEAD conducted an Industry Expert Session on 17th May for the students of Events Management of April’12 and October’11 batches. The Session was conducted by Mr. Shariq Khan, Manager – Marketing, Arctic Multimedia Pvt. Ltd. Mr. Shariq Khan has started his career as an Account Manager Newgen Software Technologies and then later on he moved to Tangerine as an Assistant Manager - Marketing.

Topic of the session was Social Media Marketing. The session helped students to learn about the new thought process that the current generation possesses. Mr. Shariq Khan emphasized that the contemporary generation is the attention seeking Generation. The session helped students to understand about Google Ad words and Ad sense and their applications. The session also helped students to understand how Google and other social media websites earn revenues for themselves through these ads.

Industry Expert Session - Mr. Sunil Chandwani

INLEAD conducted an Industry Expert Session on 14th May for the Healthcare Administration students of April’12 batch. The Session was conducted by Mr. Sunil Chandwani Head - URS, Business Strategic Solution, India. Mr. Chandwani has a rich experience of more than 22 years, of which he has more than 10 years of exclusive experience in Manufacturing Management and 12 Years of experience in Management Consulting, Training / Auditing in Manufacturing & Service Sectors like Telecom, Life Insurance and Media.

Topic of the session was Introductionand Implementation of ISO in Healthcare Industry. The session was started with a small test, by asking students about their knowledge about quality. Mr. Sunil threw light on different concepts of Quality like SIPOC (Supplier, Input, Process, Output, and Customer), FTR (First Time Right), and CTQ (Critical to Quality) with the purpose to enable the students to form a foundation for learning the concepts of ISO. He also highlighted the eight clauses of ISO 9001:2008 that set out the requirements for Quality Management System. He explained the documentation control policy to be followed by the organizations going in for ISO.

Orientation Week Activity - Talk Show

TALK SHOW – The latest addition to the student’s activity calendar culminated into a resounding success. The activity was meticulously planned by Ms. Priya Mehta and passionately executed to perfection with active and enthusiastic participants from the students of April 2012. The show had the students mimicking prominent personalities from Bollywood, Politics, Business and Cricket and participating in a talk show in their signature style.

While all the performances were received with a hearty laughter and thundering applause, special mention needs to be made for Abhishek Chandra’s depiction of Navjot Singh Siddhu and Naimish Shroff’s Shekhar Suman, that even had the faculties in splits of laughter and students rolling on the floor. For some of the students, if they  ever think about an alternative career, Bollywood certainly can be one of the options and as ever, Mr. Sandeep Bhandari will be there to assist them in placements there as well J.

Although there were no tickets involved to see the show but it was a complete PAISA VASOOL SHOW!!!

The winner of the activity was the Politics team because of their overall balance in the whole act and the individual best character was won by Abhishek Bhandari who played the character of Navjot Singh Siddhu.

The activity brought together students coming from different parts of the country and its witty and humorous outlook settled down the initial hesitation and nervousness of the incoming batch. All the acts were packed with clever and witty one-liners and some scintillating dance performance gave the show the feel of a comprehensive masala package.

Faculties also believed that there is no dearth of talent in April 2012 batch and they would like to see these students to carry forward the same spirit and enthusiasm in future activities and to their respective professional careers.

Lead Activity - Save Balloons

In INLEAD Leadership, Education and Abilities Development or LEAD certification is awarded to students to bridge the gap between campus life and corporate life. This certification basically helps a student to build up on current personality, communication skills, grooming standards and developing the right attitude towards leading and working in a team.

Under this certification several activities are held at regular intervals. One of the recently held activities was “Lead Activity – Save Balloons “. This activity is full of energy and enthusiasm which helps the participants to focus on collaboration and team work. It also highlighted the importance of communication and planning while performing the given task.

 The group was divided into two teams. The first task was that each and every team member has to blow up two balloons and strap it on their ankles. Then the team leaders would place their members strategically, according to the competencies of the opponent team. The second task was that each member from the two teams would come in the centre and try to deflate the balloons of their opponent. When all the participants had done this once then team leader would decide their top five members and then each member would go in the middle and follow the same process. In the end the team left with higher number of balloons  would win the activity.

Convocation Ceremony for the Class of 2010

An atmosphere of pride and excitement prevails in the campus as we prepare to celebrate the achievements and successes of INLEADers through the Convocation Ceremony. Scheduled on 6th April 2012, the graduating class of 2010 will be awarded PG Diploma Certificates on 6th April in the ceremony. The Convocation Ceremony will commence at 4:30 in the evening in the evening, at 4:30 PM, the ceremony will honour special accomplishment of select INLEADers from the class of 2010.

INLEAD’s strong alumni base is spread across diverse sectors and is playing a crucial role in shaping the business landscape of new age economy. It has been a privilege and honour to have helped shape some of the brightest young talent in the country and we hope that the successful alumni will be the ideal role-models for the present and future students. We also hope to maintain and fortify a lasting association that extends beyond the campus and believe that the INLEADers will play a responsible role in shaping the country’s future.

INLEAD Alliance Partner: IMA-HBI

Indian Medical Association (IMA), established in 1928, is the only representative, national voluntary organisation of Doctors of Modern Scientific System of Medicine, which looks after the interest of doctors as well as the well being of the community at large. IMA constituted the Hospital Board of India – (IMA-HBI) with the objective of helping the hospitals in preparing the medical standards, providing uniform treatment, addressing Human Capital related issues pertaining to the Healthcare Industry and improvement of public Health and Medical Education in India.

With a realization that improvement of healthcare infrastructure across the nation is critically dependent on the availability of trained and skilled personnel in Healthcare Administration and the acute shortage of skilled manpower with experience and exposure to best practices in Healthcare Administration, the requisition of a structured and directed training program exclusively for Healthcare professionals became imperative.

To address the acute shortfall in the talent pool, in a pioneering effort, IMA-HBI has partnered with Indian institute of Learning and Advanced Development (INLEAD) to jointly create, administer and certify an exclusive training Program for Healthcare Administration professionals. The alliance is aimed at bringing together the expertise of veterans from the Healthcare and professional education Industry to jointly create a comprehensive training PG Diploma program deliberated as per the requirements of Healthcare industry and delivered with latest and contemporary pedagogic methodology. The alliance has resulted in Post Graduate Diploma in Healthcare Administration: An exclusive program providing valuable training to graduate students transform their human potential to gainfully employable human capital with a high investment index helping them being gainfully employed in the Healthcare Industry.

IMA-HBI will ensure 6 months of professional exposure to the participating students with on-job training assignments at IMA-HBI affiliate Hospitals dealing with more real-life situations than mere pedantic teaching in the classroom. The program will be facilitated by a team of specially selected faculty, senior academicians with industry experience, recruiters and successful Healthcare Administrators with relevant academic exposure. Together, they will have the authority of theory and practice to deliver the demanding curriculum.

Insights Career Seminar: An INLEAD Initiative

At INLEAD we are constantly striving to bridge the gap between aspirations and hopes of the youth with the opportunities and trends in the industry. To this effect, INLEAD has taken an initiative to conduct INSIGHTS - a series of Interactive Seminar that are open to all. The seminars will provide an opportunity for youngsters to interact with Industry experts and discuss the emerging opportunities and trends. Each seminar will focus on Emerging Trends, Job Profiles; skill set requirements and Career progression in a particular Industry.
The seminars will cover the following emerging sectors:
1. Event Management
2. Healthcare Administration
3. Hospitality
4. Facility Management
5. Corporate Administration
The first round of session commences on 16th December with Mr. Mehernosh Ditia, Vice President - Talent Development at Max Healthcare providing insights in the Healthcare industry. This will be followed by session on Event Management Industry by Mr Prakash Mishra, Account Director - Wizcraft International on 21st December. An overview to the Facility Management Industry will be provided by Mr Farhan Shahid, HR Manager – Sodexo on 23rd December.
We are sure that these sessions will provide the participants with not just the available opportunities but also help them chart a roadmap to their future success. We eagerly look forward to your active participation in these sessions and ensuring that INSIGHTS becomes a regular feature of INLEAD calendar.

Airtel Delhi Half Marathon: Another feather in the Cap

With the High Speed extravaganza of F1 still occupying the mind space of young INLEADers, another Mega Event awaits participation of budding Event Managers. In keeping with the INLEAD tradition of providing Mega Event exposure to our EMPR students, we proudly announce our association with Airtel Delhi Half Marathon.

The Airtel Delhi Half Marathon is an annual half marathon foot-race held established in 2005. It is both an elite runner and mass participation event. The last edition of event attracted around 29,000 runners who competed in one of the four races: the half marathon, the 7 km Great Delhi Run, a 4.3 km run for senior citizens, and a 3.5 km wheelchair race.

While the prospect of working with Celebrities from athletics and Bollywood has widened the smiles on the faces of students, they are equally excited to be a part of another international event.

We wish all the very best to participating students and we are sure participation in the event will be the ideal preparation for their future assignments.

With just days left the countdown has already begun.

A Grand Spectacle - ZANGOORA - Ritika Khare

Gurgaon, Kindom of Dreams hosts the biggest Bollywood musical theatre ZANGOORA – THE GYPSY PRINCE. In the Nautanki Mahal , a cosmopolitan class theatre , experience a universe of entertainment that brings the best national and international talent to create a truly magical and cinematic Bollywood saga. On 5^th October (Wednesday), we the INLEAD young professionals experienced this grand spectacle as a part of INLEAD Industry Exposure Program under Ms. Kanika Babbar (Event Planning and Marketing, Faculty ) guidance.
Bollywood is world-wide famed Indian film industry and one of the largest centers of film production in the world. Therefore WIZCRAFT ENTERTAINMENT and APRA GROUP are showcasing an entirely new genre of entertainment fusing bollywood culture and stagecraft technicles. Star casts include Hussain Kuwajerwala, Gauhar Khan, Kashmira Irani and Sadanand Patil. Music is composed by greatest Bollywood composers, Shankar-Ehsaan-Loy. The story and dialogues written are by Javed Akhtar. Masti mood is created by choreographer Shiamak Davar. Beautiful costumes are designed by Neeta Lulla . Action direction is done by stunt directior Alan Amin.

Story depicts the life of prince RUDRA whose parents the KING and Queen are killed by their chiefpersons. Rudra is brought-up by a GYPSY Nutanki group and named as ZANGOORA by them. He specialized in skill of dance and magic. Support of his family, friends and love helps him to win his throne back. The wow moments in the play are created by many acts such as graceful high energy dance , the king and queen holding court on the back of an elephant, special effects for marine life , desert, cable suspended aerobics, eagle flying and many more making the experience marvelous!

ZANGOORA – THE GYPSY PRINCE – The INDIAN BROADWAY in a very magnificent story of victory of truth over evil which is very marvelously presented with a perfect combination of high energy dance, drama, stagecraft and technique. It’s a never seen show an absolute delight!!!

INLEAD Shines Again

Brand INLEAD is just getting bigger and better day by day. Last year INLEAD had made its mark by sending students in Commonwealth Games. In CWG games students were hired by different event companies and they were all given big responsibilities in the organization of the overall event. Students of last year batches were anxious and excited to showcase their talents and skills they have learned in the class by facing the real time situations like the opening and closing ceremonies.

As India is growing at a tremendous pace and after successfully organizing the Commonwealth games many international organizers are viewing India as a great potential for rising in the events industry which ultimately will reflect in INDIA’s GDP. Keeping this in mind JPSI (Jaypee Sports International) is bringing Formula 1 to India on 30^th October. With two Indian drivers and one Indian team in the mix of things the craze of F1 is touching all time high.

INLEAD is all set to make its mark again with this F1 event. Through CIA (Corporate Industry Alliance) INLEAD has associated itself with different companies involving the hospitality and facility services and as well as the event companies. These companies have selected the events, facility management and the hospitality students to do the respective jobs. Events students would be helping in overall successful organization of the event while the hospitality and facility management students would be providing the best hospitality services to the esteemed guests who all will be coming on 30^th of October. Students from INLEAD are very fortunate to get an amazing chance to be part of this event and gain some practical exposure as well.

So INLEAD wishes all the students ALL THE BEST to do well and make INLEAD proud once again.

Kapil Thairani

Importance of OJT in Employability

Now colleges are coming up with the Internships or On Jobs Training (OJT) during the graduation/post graduation stage where students can apply the learning’s from academics in the real world. Through this they would be learning in a practical way and hence would be enhancing their skill sets which are needed for employability. Through OJT’s students would be getting Exposure (of the real world), Confidence (of facing real situations) and they would be doing Networking (making contacts) for themselves. OJT’s would also help them understand what are their real strengths and weaknesses.

Inlead situated in Gurgaon is one such institute which follows this pattern. They have divided their course module in four quarters. In quarter one student would be learning the basic concepts, depending on the course they would choose. Then in quarter two they would go for their OJT’s. Then in quarter three students will further enhance his academic knowledge and finally in quarter four they would either be having pre placements or the final paid internships.

This is in fact the USP of INLEAD Institute. Most Institutes provide Internship at the end of the course but INLEAD would be providing it two times just to provide an extra edge to its students in terms of Exposure and Confidence. INLEAD always motivates its students and makes them believe that they can lead their way through failures and achieves the desired success that they are looking for. It makes them ready to face real time tough situations in the Corporate World.

www.inlead.in

Kapil Thairani July EMPR

Brand Management, Want to sustain brand, diversify it

On 19^th September Inleaders of July EMPR batch were privileged to attend the industry expert session given by Mr Prakash Chandra Mishra of Wizcraft International. He holds a designation of Account director, where he handles the overall image of Brand Wizcraft in the market. It was a fun Interactive session where he shared his knowledge with us on Brand Equity.

Mr. Prakash began his lecture by telling that how brand sustain its value in the market. According to him Digital marketing is the most important aspect of brand marketing and has gradually evolved a lot in recent 4 -5 years. It is the cheapest and the most effective method of hitting the target audience. During the interaction students came to know that WPP (Wire and plastic products) and PUBLICIS GROUPE are considered to be world’s top communication agencies. They both use Integrated Marketing Approach to help build a brand name in the market.

One another cheap and effective way of doing brand promotions is Public Relations. PR is simply unbiased way of communication which helps a brand in showing its credibility in the market and thereby gaining the essential trust from their target audience.

During the interaction one of the students ask that advertising is also considered as a good way of building a brand. On this Mr. Prakash said that yes it is a good way but it is always considered as a biased approach because “Company valo ne ad agency ko paise die hote hai for doing their ad”.

Then he talked about brand equity. In layman terms brand equity can be defined as Goodwill of a brand which has been created in the market. Rapport of a brand is not created in just a day or two, it takes a lot of hard work and duration as well. ITC, GE, IBM, Godrej, Uniliver and Xerox all these brands are very old and they have seen success because of the diversification that these companies had gone under as they grow old and old. So Diversification is the necessity of every Brand. By diversification he means companies needs to have different and innovative products in their kitty rather than concentrating on just one. Brand equity can only be measured based on the product in the market and how easily that can be recalled in the minds of consumer.

Kapil Thairani July EMPR

On Job Training (OJT) in INLEAD

With a fresh mind full of enormous amount of theoretical knowledge comes a 3 month on the job training which is a very unique aspect of the curriculum taught at INLEAD. The on job training gives us a chance to experiment our theoretical learning in a real world scenario. Its helps us enhance our skills and gain a better understanding of the concepts. We get a chance to see and go through challenges that are faced in working and while performing different tasks on the job. In this on the job training we work in different departments and figure out which suits our personality and caliber the most. It provides us with a clear understanding on what we expect from our future in our respective fields. We get a chance to figure out the lacking skills and things that we need to work on to become a complete package for the industry we opt to work in. This unique aspect of our curriculum helps us explore our strengths and work on our weakness before we step out in the world to face the real world scenario away from the shelters of our faculty and institute.

Nitish Srivastava – EMPR Jan.2011

INLEADERS going for Final Placement and Internship

Now INLEAD is slowly moving towards the Corporate Connect period where the companies would be coming in the campus for hiring the young professionals. JAN batch students are in the preparation mode for their final examination starting from 29^th of this month and also preparing for their final placement interviews in some top companies. July batch is also gearing up for their internships. Recently they have been rewarded with their grades in the Employability Assessment which will help them understand that where they stand right now. At the end of the month students will start going for their interviews and based on their abilities they would land in their internships. 

As a part of July batch I would like to give my best wishes to all my seniors in JAN batch and to my colleagues in JULY batch as well.

So best of luck to all the INLEADERS and we all make INLEAD proud and make the Brand INLEAD achieve great heights in the coming future.

KAPIL THAIRANI

Corporate Connect week – April 2011

While the campus is still wrapped in the cricket World cup euphoria, students are moving towards a far more personal challenge. Everyone is immersed in his/her own world, imagining numbers and fat perks and great profiles in the coming week.


We, at INLEAD, are determined to carry out our pledge of preparing aspiring professionals take up challenging roles within their respective domains, and transform them into future leaders. To further this endeavour, we have organized a ‘Corporate Connect Week’ starting on 4th April 2011 with an aim to deliver a platform for the industry to initiate a formal dialogue with our program participants to discuss their employment opportunities and projects.


This time we have an extremely enthusiastic response from our Industry Partners with cross sector participation. With a dedicated effort from training and placement team, we have over 500 Industry partners. More than anything it’s the exemplary performance of alumni that has prompted the recruiters to return and partake in the week long activity.


While the expanding list of prospective employers has widened the smiles on the faces of students, the Industry is equally pleased to have a direct access to a pool of trained, talented and ready to deploy human resource.

We wish all the very best to participating students and we are sure they will prove not just to be a valuable asset but they will also meaningfully contribute to establish their organization as the front-runner in the industry.

With just hours left the countdown has already begun.